Tag Archives: SME

Bored with your Board? Then fix it!

Which of the following adjectives would you use to describe Board meetings at your company? Dull? Dreary? Disappointing? Dire? Dysfunctional? Entrepreneurial? Enlightening? Enthusiastic? Exciting? Effective? My suspicion is that many owner managers, managing directors or CEOs of small and medium-sized … Continue reading

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It Pays to PPC – BusDev and the SME #6

In the previous article we looked at 5 basic steps to enable your business to become visible online. These were having a well-designed and user-friendly site; developing an effective keyword approach; using on-page and off-page optimisation techniques and keeping the … Continue reading

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Before you launch online! BusDev and the SME #4

Among the many challenges (cash, order book, keeping up with legislation, cash, putting out fires, health & safety, cash, people problems, cash…….) faced by owner managers and SME management teams is the perennial problem of there being too many things … Continue reading

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“Be visible online, stupid”. BusDev and the SME Part 3.

James Carville, the political strategist for Bill Clinton in his successful 1992 Presidential campaign against George Bush, developed 3 key themes to keep the campaign team focused. “Change v more of the same” “The economy, stupid” “Don’t forget health care” … Continue reading

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BusDev and the SME. Part 2. Why should I buy from you?

Developing a killer value proposition. I’m going out on a limb here, but I’m assuming you might not know how a Weibull Distribution might impact your business! Neither did I. Microsoft Research analysed 205,873 different Web pages and crunched through more … Continue reading

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Top 10 UK Business Predictions for 2013

1. There’ll be a bit of an economic recovery. According to the European Commission the UK will be the fastest growing, major European economy in 2013 with a forecast growth rate of 0.9%, compared to a contraction of 0.3% this … Continue reading

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Product adoption – the impossible challenge?

Being an urban dweller for many years has brought its benefits. I am occasionally woken, however, around 4.30am by a milkman with customers nearby, followed by a newsagent, admittedly an hour or so later. During the day the neighbourhood resonates … Continue reading

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